This checklist is a chronological list of what should be in your powerpoint. Shouldn't be any surprises! Any questions come find me or tweet me. Good luck
:)
Monday, 17 December 2012
Thursday, 6 December 2012
The main and preliminary briefs to put at the top of your powerpoint
Copy and paste this into your powerpoint:
Preliminary exercise: using Desk Top Publishing and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and a masthead. Additionally candidates must produce a DTP mock-up of the layout of the contents page to demonstrate their grasp of the program.
Main task: the front page, contents and double page spread of a new music magazine, minimum of FOUR original images
DISTRIBUTION: Bauer and Kerrang!
Kerrang!
Mission Statement
"Kerrang! will ensure that we are constantly appealing to our spectrum of readers. From the younger teenage readers who are more open to different genres of rock music – from emo to thrash etc, to the readers who respect Kerrang! as an authority when it comes to our scene’s heritage bands.Each issue will include a balance of bands and scenes to guarantee that we’re providing for our readers’ need for variety and their passionate appetite for their favourite bands as well as their desire to be introduced to new music within our world.
We will focus on the BIGGEST things that are going on in our world each week, as well as guaranteeing that we are giving our main base of younger readers everything they need to get into, on top of this the interest in older, harder bands, cementing our role as an educator."
James McMahon - Editor
The magazine appeals to a specific niche audience because it concerns topics and themes that are relevant to people who listen to and are interested by rock music and its background.
Kerrang! identifies its audience as ‘individually minded, independent of thought and musically experienced, an audience defined by attitude, passion and loyalty’. Kerrang distinguish their identity as a world ‘where Jackass meets Playstation and Skate culture meets ipod’
In the period 01-Jul-2008 to 31-Dec-2008 Kerrang!‘s circulation sales in the UK and the Republic of Ireland were at a high of 50,128 insuring it remained the market-leading music weekly. These figures display that Kerrang! is a successful magazine despite its audience being one demographic entity.
This devoted audience of rock fans is made up of 60% males and 40% females with Kerrang!’s demographic fall into social class D-C. The predominate ethnicity of the readership is white British with a target population of 16-24 year olds. The magazine’s psychographic is defined as ‘people who aspire to be respected among other people and people who wish to have a high paid job.’
It is evident that the magazine is aimed at a young audience, through the use of graphics, fonts, layouts and presentation. Kerrang! is aimed at the youth and their lifestyles. It has a contemporary and up-to-date look, making use of modern typefaces and a down-to-earth feel. The magazine even accommodates the young readership by using advertisements that relate to their interests.
Kerrang! includes full page advertisements for music companies such as HMV and Play.com as well as promoting other retailers such as Virgin, Playstation, xBox, alternative clothing and jewellery manufacturing and concert ticket lines.
Kerrang! aims itself more at a male audience and appeals to them by using content such as hard rock and metal iconic male bands on the front cover pulling angry faces or violent expressions. Female readers are targeted by the use of male bands on free pull out posters and feature interviews.
CIRCULATION:
40,203(Jan-Jun '12)
387,000 (April–Sept '12)
DISTRIBUTION: IPC Media and NME
(Details from IPC's website, the institution that own NME)
NME has become a truly unique multi-platform media proposition. Across the magazine, NME.com, NME Video, NME Radio and the brand's live events and awards, NME reaches over 1.1 million music fans every week.
NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in new music, including award-winning features, the latest releases, live reviews, the definitive guide to the best new bands in its Radar section, as well as a regular look back through the magazine's incredible 60 year heritage.
NME.COM is the world's biggest standalone music site serving an intensely engaged audience of 16-24 year-olds. It draws on NME's heritage as a music authority to delight users with a mix of news, opinion and artist interviews.
NME.COM is where the most passionate music fans on the planet come together. Constantly innovating across a variety of platforms, NME is everywhere its audience wants it to be.
Launch date:1952
Circulation data
- ABC: 23,924 (Jan-Jun 12)
- NRS:289,000 (Jul11-Jun12)
- Unique Users:7.7m
Monday, 3 December 2012
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