Wednesday, 24 October 2012

Half term work


Over half term:

1.     Take your 50 shots for your final magazine, including your cover shot. Think about distance, height, shot type, pose.

2.    Make a short film on your phone or on a camera, answering the question “who would be the audience for your media product?”

o  Age

o  Gender

o  Primary and secondary audiences

o  Lifestyle- job, hobbies, education, what brands do they like?

o  Similar products on the market at the moment? How will yours be different? What will be your unique selling point?

o  Who is your ideal reader? Who do they model themselves on?


Use terms from the table below:




Friday, 19 October 2012

AS Media: Friday afternoon

Sheena's on a trip today so your photography lesson has been postponed till Tuesday.

Make sure all work has been caught up with, I've seen a couple of almost empty scrapbooks which is not good enough.

Prepare to take photos on Tuesday morning.

Have a good weekend :-)

Friday, 12 October 2012

Genre: basic theory

"Genre" is the term used to show a set of media products that share similar codes and conventions.

Genre occurs when a set of conventions is used repeatedly and is successful with audiences, for example:

Explosions + Bruce Willis + guns + bad guys + difficult romantic relationship = ACTION MOVIE
 
OR
 
Boy + Girl + funny but wise best friend + boy and girl have a misunderstanding + boy and girl make up = ROMANTIC COMEDY
 
Audiences gain pleasures from understanding the codes and conventions of particular genres:
 
- familiarity
- predictability
- empathy
- escapism
- "repetition and difference" (Steve Neale 1980): the audience wants to be surprised, but within the parameters of what they expect
- being able to share the experience with others
- hybrid genres offer the audience new content and experiences while staying within a set boundary
 
Clear genre conventions are a way of guaranteeing to the audience a set of experiences as a means of getting them to spend money and time.
 
Your magazine must display clear features in terms of photography, star, costume, performance, lighting, colour, mode of address, fonts etc.
 
 
Tho illustrate this further, the link below plays on the audience knowing, and disliking, how rom coms work. Have a look :-)  

http://www.empireonline.com/features/romantic-comedy-movie-poster-cliches

Wednesday, 10 October 2012

Catching up: completing the check list

The blue checklist contains everything you need to have done so far. These tasks

contribute towards the 20 marks for the planning section of your coursework.

You will have to make a cover slide in a new PowerPoint, then copy your work onto the

slides after to start building your planning.

Any tasks you have not completed on the checklist need to be caught up with so there are no gaps in your final PowerPoint.
 

For example:

Annotating double page spreads:

- in your PPT, copy 2 or 3 double page spreads from the AS Media 2012-13 folder

- annotate to show how codes and conventions are consistent across all magazines.

- then add a JPEG of your photography DPS with annotations to show how you matched

existing products and what you will do to improve next time.

- You should already have done the same for front covers and contents pages.


Slides must follow the order on the blue checklist so the examiner can access everything easily.

Tuesday, 9 October 2012

Your formal coursework brief

Copy this text onto the first slide of your final powerpoint.
 

Print
 
Preliminary exercise: using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and a masthead. Additionally candidates must produce a DTP mock-up of the layout of the contents page to demonstrate their grasp of the program.

Main task: the front page, contents and double page spread of a new music magazine

All images and text used must be original, produced by the candidate(s), minimum of

FOUR images per candidate.

Checklist: Sept/Oct 2012

Please print/save this and check off the tasks as you complete them.
 
Transfer relevant documents to another PPT, this will become your final submission.
 
Work must be in your PPT in the order it is in the table for the examiner to see how you have developed chronologically. 
 




Wednesday, 3 October 2012

Short Research Task

TASK: Write a 200 word proposal for your final music magazine.
 
Using your scrapbook and current reading and listening habits as your starting point, put together a pitch for an original music magazine.
 
Think about the following:
 
- Is there a gap in the market for your product?

- Who will be the primary audience?
 
- Specific genre or sub- genre?
 
- Do you want to make a hybrid magazine? e.g music and fashion.

- What is your biggest rival publication? Which institution makes it?

- What ads are in your rival magazine? What does this say about the lifestyle of the primary audience?

- How will your magazine be different?

Do your proposal in your scrapbook, make it pretty :-)
 
 

Contents Page Analysis

Photography DPS example